INSIGHTS / LEADERSHIP & MARKET ENTRY
What building Japan takes.
Company case studies on leadership, hiring and market entry. Public-record analysis sits alongside searches we have run ourselves.
Discuss a search →MURRAY CLARKE / FOUNDING PARTNER
Experience, applied with AI.
I’m Murray Clarke, founding partner of Aspiring Partners. I’ve spent more than 20 years in executive search in Japan, helping build four search firms. That includes years helping VMware hire its leadership team, two years internally during hypergrowth, and the executive-search joint venture I built with ManpowerGroup before selling my interest to the group.
These case studies connect the decisions behind a Japan leadership hire with what happens in the business afterwards. Some cover searches we ran; others analyse public company records.
This time, we’ve built our own platform and use AI extensively in the work. It helps me apply that experience more broadly in support of candidates, clients and the recruiters working with us. The technology supports the research and preparation; I remain accountable for the judgment and relationships.
More about Murray and Aspiring Partners →SUSE’s Story: Repositioning Legacy Brands in the Japanese Market
Transformation is hard anywhere and harder for a challenger brand. In Japan it also runs against the status quo, which is a specific problem to solve.